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Feedback and Reviews

The platform that
reports to you.

Collect feedback from any touchpoint. Route happy customers to Google or TripAdvisor. Flag issues before they go public. For any type of business.

See how it works
WhatsApp, SMS and email
Google and TripAdvisor routing
AI sentiment analysis
Smart routing built in
Multi-step survey builder
Team mention tracking
Auto-replies included
Weekly email report
Unified Dashboard

CaptiveWiFi. Google.
Reservations. One view.

Every review from every source in one dashboard: with sentiment analysis, topic breakdown, and trending topics applied automatically.

  • CaptiveWiFi feedback via WiFi or any touchpoint.
  • Google Reviews pulled via your connected account.
  • SevenRooms, OpenTable, and Collins imported automatically.
  • Group view across all locations with per-venue sentiment and competitor comparison.
Feedback Reports
16 Apr 2026 โ€” 16 May 2026
Total Reviews
223
โ–ฒ +201 vs prev
Avg Rating
4.7
โ–ผ -0.1 vs prev
Positive
90%
โ–ฒ +5pp vs prev
Response Rate
74%
โ–ฒ +12% vs prev
Sentiment Summary
๐Ÿ˜Š Positive
90%
๐Ÿ˜ Neutral
4%
๐Ÿ˜ž Negative
7%
Source Breakdown
Own Reviews
47
4.6โ˜… ยท 78% replied
Google
89
4.5โ˜… avg
SevenRooms
87
4.8โ˜… avg
Feedback Templates

Three styles.
One tap to respond.

Choose the format that fits your brand. All three capture the same data and trigger the same smart routing rules.

How was your experience?
โญโญโญโญโญ
Poor Service Slow Service Mediocre Food
How was your experience?
๐Ÿ‘
Great visit
๐Ÿ‘Ž
Not great
How was your experience?
๐Ÿ˜Š
Great visit
๐Ÿ˜ž
Not great
Smart Routing

Happy customers go
public. Issues stay private.

Set your own routing rules. Positive ratings get nudged to Google or TripAdvisor. Lower ratings go to a private form so you can act before it goes public.

Negative responses automatically trigger additional survey questions, giving you the detail you need to fix the problem.

Routing Rules
4โ€“5โ˜…
โ†’
Google Reviews or TripAdvisor
Prompted to leave a public review
Public
3โ˜…
โ†’
Private form + survey questions
Additional questions triggered automatically
Private
1โ€“2โ˜…
โ†’
Urgent flag + survey
Immediate alert to operations team
Urgent
Feedback Collection

Not just WiFi.
Any touchpoint.

Three ways to collect: all feeding into the same dashboard.

We send it for you
After a WiFi connection, CaptiveWiFi automatically sends a feedback request via WhatsApp, SMS, or email. No extra setup needed.
Already communicating with your customers? Add feedback in one line.
Use your own platform: booking system, email tool, or POS. A single link triggers our feedback flow, personalised with their name and rating.
Post-appointment confirmation: salon, clinic, spa, gym. Send a feedback link the moment the appointment ends.
Booking or checkout email: hotel, restaurant, venue. One tap from the confirmation email into your feedback flow.
Monthly newsletter or loyalty email: any business. A feedback prompt at the bottom of every send.
Public feedback form with CRM integration
Hosted on your website, printed QR codes, or table cards. Fields connect directly to your CRM so every response enriches customer profiles automatically.
Works on any touchpoint
Monthly email campaigns
Bills and receipts
QR codes on tables
Your website
Booking confirmations
WiFi connection
Sentiment Analysis

Know exactly what
people say about you.

AI reads every review and classifies sentiment by topic automatically. Good and bad word detection built in at no extra cost.

Spot which topics are trending positively or negatively: so you know where to act before it shows up in your rating.

Topic Breakdown
TopicSentimentTrend
Staff
76%
โ–ฒ 583%
Food
74%
โ–ฒ 580%
Atmosphere
80%
โ–ฒ 1400%
Service Speed
61%
โ–ฒ 800%
Value
50%
โ€”
Trending Positively
Atmosphere
12 mentions โ–ฒ 1400%
Trending Negatively
No negatively trending topics this period.
Team Performance

See who your
customers talk about.

Named staff are detected automatically in reviews. The 30-day rolling leaderboard shows who's being mentioned and whether the sentiment is positive or constructive.

Built in at no extra cost. No tagging, no manual work.

Team Mentions
Named staff detected in reviews ยท Last 30 days
S
Sophie
18 mentions
90%
M
Marcus
12 mentions
60%
J
James
8 mentions
40%
Cases New

Manage feedback.
Close the loop.

Flagged feedback becomes a case. Assign it, track resolution time, and measure how often you turn a bad experience into a recovered customer.

Open Cases
3
Overdue Cases
1
Avg Resolution
4h 12m
Recovery Save Rate
67%
Status: All
Source: All
SLA State: All
Assigned To: Anyone
Customer Source Issue Status SLA
James T. Google Long wait time, poor service pacing Open Overdue
Priya K. CaptiveWiFi Food quality below expectations Open Within SLA
Marcus R. SevenRooms Incorrect order, not resolved on the night Resolved Within SLA
Automatic Replies

Reply to every review.
Without lifting a finger.

Set up auto-reply templates for CaptiveWiFi feedback and Google Reviews. Responses go out instantly: personalised, on-brand, consistent.

CaptiveWiFi feedback
Auto-reply to direct feedback submissions. Separate templates for positive and negative. Sent immediately after submission.
Google Reviews
Auto-reply to new Google Reviews as they come in. Keep your profile active and responsive without the manual effort.
SevenRooms Read only
SevenRooms reviews are pulled in and displayed alongside your other feedback. Auto-replies are not available for this source.
Feedback Partners

Works alongside the
tools you already use.

CaptiveWiFi's feedback data integrates with specialist insight platforms for deeper analysis.

Sentiment Search
HGEM
125 Data & Insights
Integrations

Works with your
existing stack

Feedback data flows into your CRM, reservation system, and marketing platform automatically.

View all 50+ integrations